All your agents’ marketing done instantly
without human intervention
Imagine your agents consistently marketing their properties without losing focus on sales. Playbooks automatically create, deliver and walk them through reaching more clients with their campaigns.
Xara Cloud is used daily by top-producing teams at
Design Tools Create Documents, But They Can’t Manage the Whole Marketing Process
Agents can spend up to 2 hours a day on marketing tasks pulling them away from closing deals. Playbooks automate marketing material creation and ensure they’re used correctly - so the focus is always turning listings into sales.
Instant campaigns
Automatically Generate Listing Campaigns
Generate personalized marketing campaigns for every new MLS listing. Xara’s AI scans your brokerage’s new listings and instantly crafts campaigns tailored to each agent while ensuring brand consistency.
Give agents materials NOW
- Turn Playbooks on and it’ll generate campaigns as soon as a new listing is detected.
- Save up to 10 hours per campaign, freeing up agents to focus on clients and sales.
Whether it’s 1 or 1000 agents
Instantly produce marketing campaigns across channels for everyone, ensuring each agent gets a personalized campaign.
Zero design, zero money wasted
No more money wasted on manually designing campaigns. No waiting for designers. No agents going rogue. Ensure all materials align with your brand.
Faster distribution
Get marketing materials to your agents instantly
Automatically alert agents and deliver every campaign to their inboxes so they can start promoting right away. Say goodbye to chasing after designers.
Automated Delivery
Send personalized marketing packages to agents’ inboxes as soon as they are created.
No Repetitive Admin Work
Admins and designers won’t have to upload and send materials one by one, eliminating delays.
Instant Access
Provide agents with ready-to-use campaigns the moment a new listing is available.
A process every agent can follow
Fast, Repeatable Marketing Flow
No need to have agents working on marketing campaigns. Playbooks remove admin and guesswork by taking them through the right steps to promote their listings in a few clicks. So they can focus on selling.
Walk your agents through sharing marketing materials in seconds. This repeatable process helps reach more buyers and generate more leads faster without effort.
- Repeatable Marketing Success: Follow a proven process every time for consistent results.
- Execute in seconds: Agents know exactly what to do and when to do it. Less time on marketing, more time on selling.
- Reach more clients at once: Publish to Facebook, Instagram, LinkedIn, and more, all from one place.
Automated Agent Marketing
Your brokerage’s marketing campaigns, on autopilot
Promote New MLS Listings
Automatically scan for new MLS listings to generate and promote them with social media and print materials.
Just Sold Listings
Celebrate recently sold properties social media and postcards. Highlight agent success and attract new leads.
New Agent Announcement
Welcome new agents with professionally designed social media posts. Help them announce it on Instagram, Facebook, and LinkedIn to build excitement.
Generate Buyer-Seller Packages
Give agents customized buyer-seller guides ready for print. Automated package generation using agent and lender information.
Monthly Newsletters
Featuring market insights, agency news, and featured properties. Delivered via social media and email.
Promote an Open House
Ensure your agents have all the materials they need for open houses. Attract buyers with social media posts and print materials.
Client Testimonials & Success Stories
Build trust and attract new business by sharing client testimonials and success stories with social media and post cards.
Price Reduction Alerts
Automatically generate alerts for properties with price reductions. Attract more interest and potential buyers through social media and print.
Referral Program Promotions
Promote your referral program through social media and print. Encourage satisfied clients to refer friends and family.
Holiday Greetings & Promotions
Stay top-of-mind during holidays with automated seasonal greetings and promotions through social media and print.
Recurring Direct-to-Mail Postcard Campaigns
Automate recurring postcard campaigns to offer services, home valuations, and check in with homeowners considering selling.
Listing Anniversary Reminders
Send out anniversary postcards to clients, reminding them of their purchase and offering services for their next move.
Coming Soon
Start marketing before the listing hits Zillow and the portals. Share preview posts, email your database, and send materials to build interest and line up buyers.
Just Listed
Automatically promote new listings when they enter the MLS. Generate social posts, emails and print marketing for more visibility and inquiries.
Under Contract
The offer is accepted, now let's get more seller leads. Share updates across social media and print to showcase demand, build credibility, and attract new sellers.
FAQ